Do you have a grasp of the problem and do you care about the end user? That's what drives success in startups.
Hippies: get off your zen ideals and start focusing on business models that generate revenue.
We're sharing things in our lives everyday that we wouldn't have picked up the phone to talk about ten years ago.
You will love brands when they love you first.
Caring is scalable now.
When someone says something nice about you, and you retweet it, you're bragging!
There is no such thing as a "social media campaign".
Part of why you love your parents is because they loved you first, brands need to do that.
Old Spice's campaign is an example of what not to do in the social space.
I look at only two things when angel investing. Are you solving an important problem? Do you care about the end users?